VP Vertical Sales, Sojern

Richard is an in the trenches leader, team builder, product innovator, industry presenter, and most importantly a husband and dad. Richard launched his career in the high-tech media space heading up sales teams at IDG and TechTarget as they were progressing towards an IPO. Richard was recruited to TripAdvisor to launch their graphical advertising initiative in 2006. He spent 9 years at TripAdvisor heading up three sales teams including building and running the overall DMO Sales initiative. Richard is currently VP of Vertical Sales at Sojern. Richard resides in Boston, MA with his wife Melissa, three sons Austin, Harrison, and Parker, and their dog Theo.

Founder, Co:Definery

Robin has spent 20-odd years driving growth for start-ups, indies and global networks, across a range of emerging and traditional disciplines.

In his old life, Robin led winning pitches for the likes of Skype, Eurostar, Fujitsu, Experian, Spotify, P&G, ITV, Microsoft, Facebook and Ford, to name a few.

But while client challenges got harder, he saw agencies increasingly lag behind, with business models and so-called ‘best practices’ for growth dating badly.

Since founding Co:definery in 2015, Robin has advised the CEOs of dozens of agencies; repositioning, refocusing and reorganising to help them to stand out, win more and command a premium.

He’s a founding member of BIMA’s Growth Council, a mentor for SheSays and has also sat on the IPA’s New Business Committee and Direct Marketing Association’s Agencies’ Council.

Away from work, he’s an outnumbered dad of two daughters, as well as a woeful runner, amateur artist and professional cat botherer.

Chief Revenue Officer, Sojern

Noreen Henry oversees the global commercial team, including sales, operations and product partnerships for Sojern’s Enterprise and SMB business units. With more than 25 years of experience in travel, Noreen drives corporate commercial strategy using the intersection of digital media and online distribution as a guide. Prior to Sojern, she served as CEO of WayBlazer, an artificial intelligence travel technology start up. Before that, Noreen served as chief revenue officer at DHISCO, senior vice president at Travelocity Global, and vice president at Intent Media. She also served on the board of directors with HSMAI and as a vice president with HEDNA. Henry is a graduate from Harvard Business School, Advanced Management Program and earned a BA from the University of North Texas.

Founder, Media Sherpas

As President and CEO of the 4A’s from 2008-2017, Nancy led the association’s transformation to provide leadership, advocacy and guidance to the advertising community on issues such as patent trolling, online privacy and interest-based advertising, compensation and talent. She personally led the 4A’s work on diversity and inclusion.

A veteran of agencies across the country, she began her career in advertising in 1983 at Doner/Baltimore, where she spent 10 years. This was followed by work at TBWAChiatDay in both St. Louis and Los Angeles, before moving to San Francisco to lead Goldberg Moser O’Neill, which became Hill Holliday in 2001. After that, she joined BBDO where she was EVP and managing director for New York, overseeing several of the agency’s largest accounts. Her most recent Executive position prior to joining the 4A’s was CEO of Lowe New York.

Nancy’s career was built over 30 years working directly with top tier technology and digital media companies such as Cisco Systems, Motorola, AOL and SiriusXM, to name a few. Always curious and able to connect dots in layman’s terms, Nancy has also served as an adviser to several startup companies as they have sought to secure angel and early round financing.

In April 2013, Nancy was recognized by AWNY (Advertising Women of New York) with its Changing the Game Award. She was named one of Advertising Age’s 100 Most Influential Women in Advertising History and was honored as a Woman to Watch by Ad Age.

Recently she served on the Boards of The Partnership at drugfree.org, The Ad Council, The National Advertising Review Council, The Digital Advertising Alliance, Advertising Self-Regulatory Council, and The Marcus Graham Project. She is also a Trustee of the University of Mount Union in Ohio and is an active member of the Board of People Helping People, an organization that builds schools and sponsors children for further education in Ecuador, where she has had a home for several years.

Insights Manager, GlobalWebIndex

Virna is the Strategic Insights Manager for the Americas at GlobalWebIndex. Working across both the Trends and Insights teams, she uses GlobalWebIndex data to help clients with strategic business goals and decisions.

Additionally, she contributes to GlobalWebIndex reports, infographics, thought leadership, blog series, press interviews, and podcasts. Her interests include consumer psychology, gender representation in media, and the relationship between society and technology.


Rishad’s is the author of “Restoring the Soul of Business: Staying Human in the Age of Data” published by Harper Collins. Additional writings can be found on the Re-Inventing blog. He was named by BusinessWeek as one of the top business leaders for his pioneering innovation and TIME magazine dubbed him one of five “Marketing Innovators. Rishad is a Senior Adviser to the Publicis Groupe, the world’s third largest communication firm with 80,000 employees serving most recently as its Chief Growth Officer and Chief Strategist. Rishad has a BS in Mathematics from the University of Bombay and an MBA in Marketing and Finance from the Booth School of Business at the University of Chicago.
Connect with Rishad

Founder, Ignition Consulting Group

Tim Williams is founder of Ignition Consulting Group (www.ignitiongroup.com), an international consultancy devoted to helping agencies and other professional services firms create, deliver, and capture more value for their clients.  Tim is a noted author, international speaker, and presenter for industry associations, agency networks, and business conferences worldwide.

His seminars have been featured by the American Association of Advertising Agencies (4As, U.S.), Association of National Advertisers (ANA, U.S.), PR Council, Institute of Advertising Practitioners (IPA, U.K.), Institute of Communications Agencies (ICA, Canada), The Communications Council (Australia),  International Advertising Association (Asia), and numerous other marketing associations with global memberships.

His work has taken him literally around the world, where he has helped transform professional service firms on every continent.  Along the way, Tim has written two books, Take a Stand for Your Brand: Building a Great Agency Brand from the Inside Out, ranked by Amazon as one of the top ten books on brand building and Positioning for Professionals: How Professional Service Firms Can Differentiate Their Way to Success.

Tim is a frequent contributor to marketing and business publications including Advertising Age, Adweek, and Communication Arts in the United States and Campaign, Admap and The Drum in the United Kingdom.  Based on his expertise in building differentiated professional service brands, Tim has been interviewed and quoted by The New York Times, The Wall Street Journal, The Economist, National Public Radio, The Guardian, Toronto Globe & Mail, Bloomberg News, Campaign Asia, Marketing Week, Australia Financial Review, Japan’s Nikkei News, and numerous other business publications both here and abroad.

Tim writes the popular blog Propulsion and serves as a global LinkedIn Influencer, writing on marketing and business strategy.  As a consultant to marketing firms, Tim has worked with hundreds of agencies ranging from mid-size independents to multinational agency networks and global holding companies.  Before forming Ignition, Tim held President/CEO positions at several independent agencies after having worked for multinational agencies Ogilvy & Mather, Burson-Marsteller in New York and elsewhere.

Senior Editor, Adweek

Doug Zanger is a senior editor at Adweek focusing on creativity and agencies. He has covered a wide range of industry topics and interviewed several high-profile luminaries including Megan Rapinoe, Sue Bird, Jeff Goldblum, Carrie Brownstein, Michael Kelly, Jeffrey Katzenberg and some of the NFL’s biggest past and present stars. Based in Portland, Oregon, and unabashedly loyal to the Pacific Northwest, Zanger has over 25 years of experience in the advertising industry, including 12 in radio, where he picked up a Radio Mercury Award.