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The Speakers

Learn more about our industry-leading speakers at TRANSFORM 26.

Bonin Bough
Marking Guru, Investor & Author 

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Bonin Bough is one of the foremost-awarded marketing executives in his field, the host of The Cleveland Hustles, and the author of Txt Me (646) 759-1837. Throughout his illustrious career as one of the youngest C-suite executives in a Fortune 50 company, Bonin has spearheaded some of the industry’s largest global marketing campaigns across digital, mobile, television, print, and experiential, including the premier of the first ever 3D printed food product, the customizable, real-time 3D printed Oreo at SXSW.

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As the Chief Media & eCommerce Officer at Mondelēz International (formerly Kraft Foods), he created some of the first marketing programs across Facebook, Twitter, YouTube, Paramount Films, ABC, NBC, Fox, to name a few, and took precedence in fostering partnerships with startups including Instagram, Foursquare, and Buzzfeed. Prior to Mondelēz International, Bonin led digital marketing globally for PepsiCo, Weber Shandwick and Ruder Finn Interactive.

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Matt Moog
Founder & CEO | Careerbird.ai

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Matt Moog is the Founder & CEO of Career Bird, an AI-native talent development platform that helps HR leaders develop skills-based job architectures to inform skill proficiency surveys, personalized learning plans, and career pathing.

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Generational, technological, and regulatory changes are making it critical for organizations of all sizes to act more intentionally to understand what roles their business need to thrive, what skills employees need to deliver results, and have learning plans that support growth and career progression.

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Matt has built four companies. His love for continuous learning, business model innovation, software craftsmanship, design, and building high-performing cultures has kept him curious and hungry after three decades of entrepreneurship.

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Matt Weiss
Founder | SoulPurpose Advisory

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Matt Weiss is the founder of SoulPurposeAdvisory, a partnership-oriented growth consultancy that helps ambitious CEOs and founders sell their expertise to the right clients at the highest margin.

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He believes that in today’s crowded marketplace, a well-articulated claim of expertise and a pro-level business development plan are essential for success. Without them, businesses risk competing broadly against dozens—if not hundreds—of rivals, diluting their value and weakening their edge. Those that understand this truth not only thrive but also win more consistently and achieve their growth goals with efficiency and joy.

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With more than three decades of experience as a Chief Marketing Officer (CMO), Chief Revenue Officer (CRO), Chief Growth Officer (CGO), Global President, and Managing Director at some of the most successful agencies in the business, he knows what it takes to build a sustainable growth engine.

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